Normsplash Now

Then I pulled out a white towel that I had previously relegated to "rag duty." It was white. Not gray. White. The kind of white that hurts your eyes to look at. The kind of white that makes you realize you’ve been washing your face with a petri dish for five years.

You will look at your old bottle of Tide with sudden betrayal. Also, if you love your clothes to smell like "Midnight Sakura" for a week, this isn't for you. You have to add your own scent drops if you want fragrance. normsplash

Normsplash isn't a detergent. It's a reset button for your fabric. It strips out the waxes and residue that normal detergents leave behind (which is why you don't need softener—your towels actually get fluffy again). It’s boring in the most exciting way possible. Then I pulled out a white towel that

Normsplash ruined my relationship with every other detergent. And I’m oddly okay with that. Just be prepared to face the uncomfortable truth that your "clean" has been a lie. The kind of white that hurts your eyes to look at

But after my partner threatened to stage an intervention regarding my "mothball scent," I caved. I bought the starter kit: the detergent, the fabric softener alternative, and the stain remover.